Dhivya Priya AnbazhaganA Guide To Your Own Customised DataLakeBuilding Datalake — To evaluate the Acquisition, Engagement, and Monetisation of your product in one view.Sep 20Sep 20
Dhivya Priya Anbazhagan“Experimentation Analysis” ReviewConversion Optimizers often rely on A/B testing platforms to deliver the results to the stakeholders. The decision-making mostly depends…Jan 10, 2021Jan 10, 2021
Dhivya Priya Anbazhagan“Statistics for A/B testing” ReviewProper data leads to better business decisions. Understanding statistics will help you interpret the results correctly.Dec 29, 2020Dec 29, 2020
Dhivya Priya Anbazhagan“How to run tests?” ReviewTesting is the key part of Conversion Optimization which helps to validate your hypothesis. Constantly testing and validating your website…Dec 25, 2020Dec 25, 2020
Dhivya Priya Anbazhagan“Optimizing for B2B & Behavioral design training” ReviewConversion optimization, in general, refers to improving the chances that a user will complete a defined task or goal on your website. The…Dec 19, 2020Dec 19, 2020
Dhivya Priya Anbazhagan“GA Audit and Google Tag Manager overview” ReviewConducting a Google Analytics Audit is the best way to ensure you can trust your data. We cannot always have a GA account set up perfectly…Dec 9, 2020Dec 9, 2020
Dhivya Priya Anbazhagan“Conversion Research” ReviewAs a Conversion Optimizer, your biggest responsibility is finding where the highest optimization potential lies on your website. You…Dec 6, 2020Dec 6, 2020
Dhivya Priya Anbazhagan“Landing Page Optimization” ReviewThe Landing page is the first page that your visitors land on when they come to your website. It is not always the Homepage. It can be…Nov 29, 2020Nov 29, 2020
Dhivya Priya Anbazhagan“Getting started with Google Analytics” ReviewIn this post, I’m gonna cover the below topics which I’ve learned this week on the CXL Institute’s Conversion Optimization Mini-degree on…Nov 22, 2020Nov 22, 2020
Dhivya Priya Anbazhagan“Emotional Triggers and Interactive design” ReviewIn this post, I will be discussing my learnings for this week from the CXL institute's Conversion Optimization Mini-degree on the below…Nov 15, 2020Nov 15, 2020